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Evaluating Social Marketing in Nutrition: A Resource Manual


192 kb file

This manual was developed in response to efforts to implement social marketing of nutrition education to low-income audiences as part of Food Stamp Nutrition Education Programs, and offers guidance to States and community programs about how to evaluate social marketing in such programs. (Prepared for USDA Food and Nutrition Service, 1999)

Evaluation of Statewide Nutrition Education Networks


244 kb file

This report describes the progress and accomplishments of 22 Statewide nutrition education networks funded through cooperative agreements through the Food and Nutrition Service of the U.S. Department of Agriculture. The report includes three reference manuals for Needs Assessment, Social Marketing, and Evaluating Social Marketing in Nutrition. (Prepared for USDA Food and Nutrition Service, 1999)

Social Marketing Resource Manual: A Guide for State Nutrition Education Networks


192 kb file

The purpose of this guide is to provide State nutrition education network members with background on the tasks associated with social marketing and with specific suggestions for conducting each task, so that interventions to promote positive changes in nutritional practices among low-income individuals will be successful. (Prepared for USDA Food and Nutrition Service, 1997)


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