Evaluating
Social Marketing in Nutrition: A Resource Manual

192 kb file
This manual
was developed in response to efforts to implement social marketing of
nutrition education to low-income audiences as part of Food Stamp Nutrition
Education Programs, and offers guidance to States and community programs
about how to evaluate social marketing in such programs. (Prepared for
USDA Food and Nutrition Service, 1999)

Evaluation
of Statewide Nutrition Education Networks

244 kb file
This report
describes the progress and accomplishments of 22 Statewide nutrition
education networks funded through cooperative agreements through the
Food and Nutrition Service of the U.S. Department of Agriculture. The
report includes three reference manuals for Needs Assessment, Social
Marketing, and Evaluating Social Marketing in Nutrition. (Prepared for
USDA Food and Nutrition Service, 1999)

Social
Marketing Resource Manual: A Guide for State Nutrition Education Networks

192 kb file
The purpose
of this guide is to provide State nutrition education network members
with background on the tasks associated with social marketing and with
specific suggestions for conducting each task, so that interventions
to promote positive changes in nutritional practices among low-income
individuals will be successful. (Prepared for USDA Food and Nutrition
Service, 1997)